Agadir · Souss-Massa region, Morocco
Premium Moroccan
for Global Markets .
Quality fresh fruit and vegetables from Souss-Massa, delivered to European markets in 3–6 days with full traceability.
Inspiring Flavor, Confirming Quality
If you would like to learn more about our product range, our team is ready to help you.
20+
Growers
3–6d
EU Delivery
2–8°C
Cold chain
ONSSA
Certified
✓
CE 2023/2430
Europen MRL Regulation
✓
EU Standards
Full import compliance
✓
ONSSA
Phytosanitary certificate
10+
9
Exported products
Exported products
Quality fresh produce
2.4k
+ 20
Partner growers
Selected Souss-Massa network
98%
12 M
Year-round availability
Staggered growing seasons
32
3 – 6Days
Europe delivery
Guaranteed refrigerated transport
Our story
Born in the Souss Valley,
Open to Europe
SHM PRIMEURS is a Moroccan company founded in Agadir, at the heart of the Souss-Massa region.
Our mission : to supply the finest Moroccan vegetables to the most demanding European buyers.
With a solid network of certified growers and full control over the logistics chain, we deliver quality fresh produce directly to distributors, wholesalers and supermarket chains across Europe.
✓ Souss-Massa region : ideal growing conditions year-round
✓ Full compliance with European quality and food safety standards
✓ Cold chain maintained from farm to European delivery
With a solid network of certified growers and full control over the logistics chain, we deliver quality fresh produce directly to distributors, wholesalers and supermarket chains across Europe.
Souss-Massa region: ideal growing conditions year-round
Full compliance with European quality and food safety standards
With a solid network of certified growers and full control over the logistics chain, we deliver quality fresh produce directly to distributors, wholesalers and supermarket chains across Europe.
Souss-Massa region: ideal growing conditions year-round
Full compliance with European quality and food safety standards
Our supply chain
From Farm
to
Your Warehouse
An end-to-end controlled supply chain guaranteeing freshness, traceability and on-time delivery with every shipment.
Farm & Harvest
Agriculture
Daily hand-picking on our farms in Souss-Massa, harvested at peak ripeness.
Quality Control
Laboratory
ONSSA phytosanitary analysis, residue testing and CE 2023/2430 compliance verification before every shipment.
Sorting & Packing
Packing Station
Grading, sorting and packing to your specifications (trays, cartons, bulk) with export palletisation.
Cold Chain
Transport
Dedicated refrigerated trucks (2–8°C) departing from Agadir. Guaranteed delivery in 3–6 days to any European destination.
Delivery & Documents
European Distributor
Delivery to your logistics platform with full documentation: EUR.1, phytosanitary certificate, CMR.
Our range
our Products
Our Delivery Zone
Agadir To → France · Spain · Germany · Netherlands · Belgium · Portugal ·United Kingdom
Helda Beans
Season : October – April
Packaging: Bulk 5kg
Vegetable
4–8°C
🌍Origin: Morocco
📍Souss-Massa
,
Green Finger Chili
Season : October – July
Packaging: Bulk 2–3–4kg
Vegetable
8–10°C
🌍Origin: Morocco
📍Souss-Massa
,
Results
Real people. Lasting results.
Mona, 25
-15 kg , 8 weeks
David, 41
-6 kg , 12 weeks
Lia, 28
-12 kg , 4 weeks
Follow @nutricoach
Kind Words
Loved by people who’ve
tried everything
4.9/5
2,400+ user reviews
I’ve tried every diet going. This was the first time someone actually looked at my lifestyle.
Lia Jean
LEAN & GROWTH Plan
The check-ins kept me honest without feeling judged. Best investment I’ve made in my health in years.
Tom W.
Performance Plan
My digestion has completely turned around. The changes felt manageable and the results came faster.
Linda Bill
GUT HEALTH Plan
BLOGs
Notes from the kitchen
HEALTHY
• APR 09, 2026
Balanced Eating Made Easy : Beginner’s Guide
Begin by planning meals ahead, choosing fresh ingredients whenever possible, and listening to your body’s hunger and fullness signals.
HABITS
• APR 09, 2026
Quick Nutritious Meal Ideas
Discover simple, tasty, and nutritious recipes that make healthy eating easier for everyday life.
DIET
• APR 09, 2026
Avocado Toast with Eggs
A quick and healthy breakfast recipe packed with protein, healthy fats, and fresh flavors.
FITNESS
• APR 09, 2026
Garlic Butter Salmon Rice
Tender salmon served with rice and vegetables for a balanced meal full of flavor and nutrients.
GET STARTED
Ready to Unleash
Your Strength?
Join today and take the first step toward feeling stronger, healthier, and more confident.