Premium Moroccan.
For Global Markets.
Quality fresh vegetables from Souss-Massa, delivered to European markets in 3-6 days with full traceability.
Inspiring Flavor, Confirming Quality
If you would like to learn more about our product range, our team is ready to help you.

✓
+ 20 Growers
✓
3–6d
EU Delivery
✓
2–8°C
Cold Chain
✓
ONSSA
Certified
Our Clients
+20 Tons
per container
4 Core
products
EUPhyto
Certified
48h
Agadir to Europe
Why Shm Primeurs
.
SHM PRIMEURS is a Moroccan company founded in Agadir, at the heart of the Souss-Massa region
Our mission :
To supply the finest Moroccan vegetables to the most demanding European buyers
With a solid network of certified growers and full control over the logistics chain, we deliver quality fresh produce directly to distributors, wholesalers and supermarket chains across Europe.
EU Standards
Full import compliance
CE 2023/2430
European MRL Regulation
ONSSA
Phytosanitary certificate
What we do, and how we do it.
SHM PRIMEURS owns every step of the supply chain, from the soil in Morocco to the loading dock at Europe’s biggest supermarkets. That full-chain ownership is what lets us guarantee the quality, consistency, and traceability that retailers depend on.

Farm & Harvest
Daily hand-picking on our partner farms in Souss-Massa, harvested at peak ripeness.

Quality Control
Identify your main goals — weight loss, better energy or improved digestion.

Sorting & Packing
Grading, sorting and packing to your specifications (trays, cartons, bulk) with export palletisation.

Cold Chain
Dedicated refrigerated trucks (2–8°C) departing from Agadir. Guaranteed delivery in 3–6 days to any European destination.

Delivery & Documents
Delivery to your logistics platform with full documentation: EUR.1, phytosanitary certificate, CMR.
OUR STORY
We are not a middleman. We are the grower.
SHM PRIMEURS is a Moroccan company founded in Agadir, at the heart of the Souss-Massa region.
Morocco’s Souss-Massa region produces over 60% of the country’s vegetable exports.
SHM PRIMEURS is based right at the source — giving you direct access to the best produce, at the best price.
Our Mission :
to supply the finest Moroccan vegetables to the most demanding European buyers.
With a solid network of certified growers and full control over the logistics chain, we deliver quality fresh produce directly to distributors, wholesalers and supermarket chains across Europe.
Souss-Massa region : ideal growing conditions year-round
Full compliance with European quality and food safety standards
Cold chain maintained from farm to European delivery
Optimal growing conditions
280+ days of sunshine per year, rich alluvial soils, and Atlantic coastal climate nature does the heavy lifting.
Agadir -Tanger Med port access
Direct reefer container shipping from Agadir to Algeciras, uk, and 48-hour transit to southern Europe.
Full export documentation
Phytosanitary certificates, EUR.1 preferential origin, and packing lists prepared and verified for every shipment.
Dedicated account management
One point of contact. WhatsApp-ready. Real-time harvest and dispatch updates
we treat every buyer as a long-term partner.
OUR RANGE
Our Premium
Vegetables Products


Padrón
🌍
Origin: Morocco 📍Souss-Massa
🥶4-8°C
Season: 12 months

Chilli paper
🌍
Origin: Morocco 📍Souss-Massa
🥶4-8°C
Season: 12 months

Habanero
🌍
Origin: Morocco Souss-Massa
🥶4-8°C
Season: 12 months

GET STARTED
Ready to Source
Superior Quality Produce?
CONTACT OUR TEAM TO
DISCUSS YOUR SOURCING
NEEDS AND RECEIVE A
PERSONALISED QUOTE.
OUR DELIVERY ZONE
AGADIR TO →
FRANCE→SPAIN GERMANY→NETHERLAND
BELGIUM → PORTUGAL
→ UNITED KINGDOM





